Merrick Towle Communications Creates 'Extreme' Website for Clark Turner Signature Homes

Beltsville, Maryland (PRWEB) January 20, 2008 -- Clark Turner Signature Homes recently selected Merrick Towle Communications (MTC) to develop a dynamic website, www.CTExtremeDream.com , and oversee the marketing program to support the builder's involvement in this weekend's episode of the ABC-TV program "Extreme Makeover: Home Edition." The episode "Luther Family" is scheduled to air this Sunday, January 20, 2007.

MTC dedicated over 180 hours to the CTExtremeDream.com website. With over 12,000 photographs and several days' worth of information and updates to sift through, MTC's marketing and digital teams gained Extreme Makeover: Home Edition's approval of the site's contents and kept the site up-to-date while providing the media and the community with daily information during the event. The website attracted over 64,000 unique visitors during the October 2007 build, and that number is expected to double when the show airs this weekend.

Clark Turner Signature Homes of Belcamp, Maryland, managed the entire construction project, bringing together more than 1,500 volunteer contractors and trades people to build a new home and therapeutic horse riding facility for the Luther family of Port Deposit, Maryland. Work on the massive construction project took place between October 14 and October 21, 2007.

About Merrick Towle Communications

Merrick Towle Communications was founded in 1985 and is currently ranked by Washington Business Journal as the 3rd largest advertising agency in the metropolitan Washington, D.C., region. MTC is a full-service, integrated communications firm with expertise ranging from account planning and brand strategy to creative services that encompass all aspects of traditional and digital media. The creative, marketing and media professionals at Merrick Towle consistently offer clients effective, measurable, results-oriented solutions. For more information about Merrick Towle Communications, please contact Annette Picon, Public Relations Director, at 301.974.6028, or visit www.merricktowle.com.

About Clark Turner Signature Homes

Clark Turner Signature Homes was founded 30 years ago and today is an award-winning builder of high quality homes, including condominiums, villas, town houses and single-family residences in communities throughout Harford, Cecil and Baltimore counties in Maryland. For more information, visit www.CTSignature.com.

About Extreme Makeover: Home Edition

Extreme Makeover: Home Edition, which has won back-to-back Emmy Awards as Best Reality Program (non-competitive), is in its fifth season on ABC. The program is produced by Endemol USA, a division of Endemol Holding. Denise Cramsey is the executive producer; and David Goldberg is the president of Endemol USA. For more information, visit http://abc.go.com/primetime/xtremehome/.

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